Tuesday 13 April 2010

We’re Loving: Car & Motorsport site designs

The automotive industry is arguably one of the most competitive industries out there. With so much to choose from, it’s no surprise that the websites for these machines are just as creatively driven as the car itself..excuse the pun! Elegance, speed and power combine to outshine the rivalry…and this carries through to their web presence.

Whether it’s Porsche or Kia, fun, interactive, minimal or intricate, car websites cover all the bases, and are often the most visual and imaginative creative you’ll come across. The feel and personality the site works to achieve will be perfectly balanced, with the user immersed in clear information while being blown away by superb visuals.

The primary audience changes depending on the car, and just from these 15 examples, you get the range of attributes that’ve been considered so that the car is portrayed in the right light. There’s always an innovative idea behind them, and always perfectly from the initial design, to the flash transissions.


Dodge Ram



Porsche 911 Turbo



Virgin Racing



Toyota Prius



BMW Cinetique



Amilo Car



Ford Ka



Kia



Skoda Fabia



Bentley Sport



Ford Mustang



Mercedes Benz AMG



Saab



Mclaren



Reva



Pete White
Digital Designer

Twitter pete_white

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